updates

How Automating Your Emails Can Help You Establish Authority

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If you’re wondering how email marketing can boost your business, know you’re not the only one who has asked that question. The list of benefits that comes from automating your email marketing campaign is a long one. Things like increased sales, relationship building, high return on investment, and more are all excellent benefits your business

Are You an Email Marketing Wimp? (I was one too before)

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Many of us approach email marketing like a nervous teenage boy trying to approach the girl he likes. We don’t want to bother our contacts too much, we’re worried about saying the right thing, we don’t know how to start the conversation, and we’re afraid of being ignored or, worse yet, unsubscribed from. We make