marketing strategy

How to Evaluate Marketing Plans: One-Page vs. Multi-Page

Marketing plans should bring clarity, not complexity.  But with so many formats available, choosing the right one can feel overwhelming. This guide compares marketing plans in one-page and multi-page formats to help you choose the right approach for your business. Whether you’re launching a startup or scaling an existing brand, understanding which plan works best

Here’s How Social Media Falls Into Your Marketing Plan

BME Heres How Social Media Falls Into Your Marketing Plan

Many businesses have failed to see how critical social media has become. However, ask any marketing and branding company today, and they’ll tell you that social media is more than just a way to mention your business and get a few clicks.  If proper marketing is about messaging, then social media should be at the

Things Not To Do in Marketing

The Most Common Mistakes Beginners Make in Marketing

You can make many marketing moves to ensure your company is more visible to current and potential customers. These moves help make your business stand out from the crowd and be more successful. But, there are also moves that hinder your progress and hurt your business. In marketing, you need to know what not to

Three Ways to Make Your Marketing Work While You Sleep

BME 1 7

As a business owner, you do all that you can to make your business successful. A business can not be successful if there is no form of marketing present. Think about it. A business without a website or a Facebook page does not do nearly as well. Reaching out to your target audience is only part