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What You Need to Know About Google Penguin 4.0

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Recent search results changes by Google have many people in the online world scratching their heads while trying to figure out exactly what is taking place. During this odd process of change, website owners watch helplessly as their site rankings plummet without warning, only to climb back up again in the blink of an eye.

Build Your Blog, Build Your Business – How Content Marketing Boosts Your Bottom Line

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A content marketing campaign can generate higher sales revenue for your product or service than a traditional marketing campaign can and it’s less expensive. For this to happen, you need to make smart content marketing choices. Each content piece that you attach your name to and put out into the world will determine how your

How To Ensure Your Website is Mobile Optimized

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The world is going mobile. In fact, according to a 2015 study, two-thirds of Americans use smartphones. For many of them, their phone is their only way to access the internet. Your website visitors will expect your site to work just as well on their phone or tablet as it does on their desktop computer,

Is Your Blog and Audience Starving Because of You?

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Your website is a virtual extension of the physical presence of your company. It requires just as much of your attention as the day-to-day operations of your business. Staff meetings serve as a means to update staff on policies, procedures, and client project information. You would not go for an extended period without holding one