Driven with heart, fueled by relationships. That is how we run Business Marketing Engine (BME). Let’s think of that word: “run.” Recently, we really took off running with our dynamic team of 65+ professionals. And as always, we are going to take you with us. That is why we want to tell you all about
As an entrepreneur, growing your business and creating high-quality content can be overwhelming and time-consuming. Thankfully, we can help take some of those tasks off your hands, so you can focus on what matters most. At Business Marketing Engine, we strive to help your business reach its full potential in order to give you peace
As children, we learn fundamental skills that we took with us into adulthood in more complex forms. Parents and teachers showed us that we need to share, be patient and wait for our turn, among other lessons. Some of the lessons we learned as young children can help us in the world of marketing. Read
What is financial control? When we talk about financial control, what we’re talking about is knowing — and understanding — the money that your company spends and earns. How much you pay for office supplies and web hosting. The cost of advertising and raw materials. The amount paid by customers and clients versus how much
Sales are the heartbeat of a business. If it’s going to thrive, you’ve got to make sales. This seems like common sense, but tons of businesses continue to neglect their silent salesperson. This salesperson works non-stop representing the company, and in some cases will be the only interaction a potential customer has with the business.
Here are the Lessons You’ll Learn in this Guide: Managing a B2B Campaign: The Basics & Beyond Start at the beginning with a business-to-business campaign. What are the leaders doing — and how can you take their work and apply it to your business? Using Premium Content in Business Marketing Premium content is a valuable
Today is #givingTuesday, a day for Internet-goers around the world to seek out their favorite charity or non-profit and donate. Development and marketing departments have been working for months to promote their cause, with beefing up their Web sites a top priority. Why? When they asked themselves why SEO is important, they realized the same
With just slightly more than a month left in 2016, it’s time to start thinking about your 2017 plans, and the key marketing elements you’ll incorporate to increase your efficiency and create content that gets results for your business. Resolve to start taking action on each of these elements today, build them into your plan,
Mission statements are the grounding, motivating factor in the non-profit world, where I spent 10 years of my career. They keep each person involved in the organization, from the donors and volunteers to the leaders and trustees, focused on the ultimate goal. A good mission statement clearly and succinctly states the reason for the organization’s